We’re giving back 25% of net proceeds to Sad Girls Club to support their efforts in offering therapy to those in need.

They say, 'Life’s tough, get a helmet.' We say, 'Life’s tough, tell them you’re Just A Girl.' Because sometimes, remembering that we’re all just a small piece of a bigger equation is comforting. We’re just girls, navigating life for the first time, doing our best.

Set Kindness in Motion
The cycle of kindness starts with you. It’s why each of our bracelets has a trackable ID tag, so you can one day pass it on and pay its meaning forward. , and to get a lifetime warranty for your Little Word bracelet!